The Body Shop
Never afraid to stand out from the crowd and speak up for what’s right, The Body Shop searches the globe for the finest ethically sourced ingredients to create nature-inspired beauty products.
As a beauty copywriter for The Body Shop, I focused on creating creative content for the brand's in-store materials (for all UK and international locations) and SEO-optimised copy for all digital channels.
Selected printed assets include press releases, packaging, campaign posters, window displays, and advertisements.